Social media video

Social media video production on a monthly retainer.

Frame Content House produces vertical Reels and shorts for organizations and brands across Buffalo, Western NY and beyond—a monthly production partnership scoped to your content rhythm.

Batch shoots and cuts from existing footage become platform-ready files your team can post. We film and edit; your team owns publishing and community.

Ready for an ongoing partner? See the Social Media Video Retainer.

Play Artist Highlight | The NACC

Artist Highlight · Niagara Arts and Cultural Center · social cutdown

What it is

Monthly social video from a real production studio

Most brands do not need a new vendor every time they want a Reel. They need a recurring production rhythm: plan, shoot or pull from existing footage, edit vertical cuts, caption them, and hand off files ready to post.

Frame Content House runs that rhythm for Western NY and beyond. The work sits alongside brand films, events, and press packages—same craft standards, sized for Instagram, TikTok, YouTube Shorts, and LinkedIn.

  • Vertical Reels and shorts — Edited for feed and stories, not cropped leftovers
  • Batch shoots or existing footage — Recurring capture days and/or cuts from FCH masters you already own
  • Burned-in captions — Readable on mute without a separate subtitle pass from your team
  • Platform-ready exports — Sized for Instagram, TikTok, YouTube Shorts, and LinkedIn
  • Covers and thumbnails as needed — Still frames that match the cut

Exploring broader capabilities? See video production services and PR services in Buffalo.

Process

How the monthly retainer works

  1. 01

    Align on themes

    We map the month’s stories—programs, people, products, or campaigns—and what already exists in the archive.

  2. 02

    Batch shoot or pull

    A recurring capture day and/or selects from existing Frame Content House footage keep the pipeline full without starting from zero.

  3. 03

    Edit vertical cuts

    Reels and shorts get pacing, captions, and platform-ready sizes before they leave the studio.

  4. 04

    Hand off for posting

    Your team receives edited files ready to publish. Scheduling, comments, and channel copy stay on your side.

Audience

Who this is for

  • Nonprofits and institutions

    Programs and people stories that need a steady stream of short cuts, not a once-a-year film.

  • Brands already filming with Frame Content House

    Masters from brand films, events, or announcements become monthly social inventory.

  • Teams that post in-house

    You keep publishing and community; we keep the production quality consistent.

  • Western NY and beyond

    Based in Lockport, serving Buffalo and organizations across Western NY and beyond.

Most clients do not need a new vendor every Reel. The Social Media Video Retainer makes Frame Content House your ongoing production partner—batch shoots, vertical edits, captions, and files ready for your team to post.

Social retainer

Social Media Video Retainer

A serious monthly production retainer for organizations and brands in Western NY and beyond who want cinematic short-form video without hiring a new crew every post.

What Frame Content House delivers:

  • Recurring batch shoot and/or archive cuts — New capture and/or selects from existing FCH footage
  • Edited vertical Reels and shorts — Built for feed performance, not afterthought crops
  • Burned-in captions — On-screen text ready for mute viewing
  • Platform-ready sizes — Instagram, TikTok, YouTube Shorts, and LinkedIn
  • Covers and thumbnails as needed — Stills that match the cut
  • Handoff ready to post — Files delivered for your team to publish

How it’s sold: as an ongoing monthly production partnership—scoped to your content rhythm.

Not included: posting and scheduling; community management (comments, DMs, replies); analytics reporting; written social captions or CTAs for your channels. Those stay with your team.

Proof: Kenan Center(highlight films and social cuts), Niagara Arts and Cultural Center(brand anthem and social cutdowns), and Boys and Girls Club of Niagara Falls(program films and social cutdowns).

Proof

Short-form work that already travels

Social cuts are part of how Frame Content House delivers larger productions—then we turn that craft into a monthly retainer.

Play Events at Kenan Center

Events at Kenan Center

Play NFBGC 30-second social

NFBGC before and after school · 30s

More work: all case studies.

FAQ

Questions we hear often

Do you offer social media video production in Buffalo and Western NY?

Yes. Frame Content House produces monthly social media video for Buffalo, Lockport, and Western NY and beyond—vertical Reels and shorts as an ongoing retainer.

What is included in the Social Media Video Retainer?

Recurring batch shoots and/or cuts from existing FCH footage, edited vertical Reels and shorts, burned-in captions, platform-ready sizes for Instagram, TikTok, YouTube Shorts and LinkedIn, covers or thumbnails as needed, and files handed off ready for your team to post.

Do you post to our channels or manage comments?

No. Posting and scheduling, community management (comments, DMs, replies), analytics reporting, and written social captions or CTAs stay with your team. We deliver edited, platform-ready files.

Can you use footage from a brand film or event we already shot with you?

Yes. Archive cuts from Frame Content House masters are a core part of the retainer, often paired with a recurring batch shoot for fresh material.

How is this different from buying one-off social clips?

The retainer is an ongoing production partnership with a monthly rhythm—planning, capture or archive pulls, edit, and handoff—so quality stays consistent without restarting the vendor process every post.

Ready for a monthly social video partner?

Tell us your channels, how often you post, and whether you already have Frame Content House footage to cut from.

Call Email